Greta's Interview in PRWeek

The original article is here:  http://www.prweek.com/article/1329336/pitney-bowes-conveying-new-identity-digital-age
It is reprinted here with no one's permission - hope it's OK - I'm the Mom!

How Pitney Bowes is conveying a new identity for the digital age

Added 1 hour ago by Diana Bradley , Be the first to comment

Pitney Bowes' VP of brand strategy explains what went into a major redesign and how the company is communicating about its new identity.

Pitney Bowes' former logo (left) compared to the new one (right)